Preserving Heritage. Shaping Policy. Inspiring Change.

M. Saleem
Beg

A planner and practitioner engaged in documentation, conservation, heritage education, and advocacy for the preservation of cultural heritage.

M. Saleem Beg — heritage conservation leader and INTACH J&K Convenor
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About

Profile & Philosophy

Over five decades of public service across the Jammu & Kashmir State Government, the Government of India, and INTACH — holding leadership roles including Director General of Tourism, Managing Director of Handicrafts & Handlooms, and Member & In-Charge Chairperson of the National Monuments Authority.

Currently serving as Convenor of the INTACH J&K Chapter, leading documentation and conservation of monuments, cultural sites, and natural heritage. Instrumental in securing Srinagar's designation as a UNESCO Creative City (2021) and a World Craft City (2024).

50+
Years of Service
15
Towns Documented
2
Global Designations for Srinagar
4
Awards & Honours

Career

A Journey Through Service & Heritage

Since April 2006
Convenor, INTACH J&K Chapter
Indian National Trust for Art & Cultural Heritage
Supervised documentation and conservation projects on monuments, cultural sites, vernacular, and natural heritage. Major projects include conservation of 15th-century Aali Masjid, restoration of historical Mughal gardens, Cultural Resource Mapping of Srinagar, and SPS Museum projects.
1975–2006
Jammu & Kashmir State Government
DG Tourism · MD Handicrafts & Handlooms · Director Handlooms

Served in various leadership roles across tourism, heritage, handicrafts, and handloom sectors:

  • Director General, Tourism
  • Managing Director, Handicrafts and Handlooms
  • Director Handlooms

Championed the preservation and promotion of tourism, cultural heritage, natural heritage, arts, and crafts across the state.

Revived endangered Kashmiri crafts — particularly kani shawls — by building collaborations with craft communities and stakeholders.

2013–2016
Member (full time) & I/C Chairperson
National Monuments Authority, Government of India
A statutory body established by an Act of Parliament. The Authority is charged with quasi-judicial responsibility for preparing by-laws and addressing issues related to nationally protected monuments.
1986–1989
National Leadership in Handicrafts, Textiles & Culture
Ministry of Textiles, Government of India
Served as Chief Executive Officer, Association of Corporations and Apex Societies of Handlooms (ACASH) for the promotion of the handloom industry at the national level.
1997–1998
Environmental Conservation
Ministry of Environment and Forests, Government of India
Contributed to national-level environmental policy, conservation planning, and sustainability initiatives under the Ministry of Environment and Forests.
Current
Expert & Advisory Roles
UNESCO, WCC & Academia
Member, Expert Committee on UNESCO Creative Cities Network, Ministry of Culture, Government of India. Member, WCC-World Craft City Subcommittee, World Craft Council International AISBL. Adjunct Faculty: Central University of Kashmir, Central University of Jammu. Project Advisor, Sir Dorabji Tata Trust. Member, National Council for Promotion of Urdu Language (HRD Ministry).
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Projects

Landmark Conservation & Documentation Initiatives

UNESCO Creative Cities Network — Srinagar

Authored the research dossier documenting seven traditional crafts — papier-mâché, pashmina, khatamband, woodwork, pinjrakari, ari, and metal craft — that won Srinagar its place in the UNESCO Creative Cities Network in 2021.

UNESCO

World Craft City — Srinagar

Led the documentation effort that secured Srinagar's designation as a World Craft City by the World Craft Council (WCC) in 2024 — recognising the city's living craft traditions and the livelihoods of thousands of artisans.

World Craft Council

Cultural Resource Mapping of Srinagar

Two-volume documentation of built heritage, sites, and vernacular architecture of Srinagar. Endorsed by UNESCO (2009).

Documentation

Restoration of Historical Mughal Gardens of Kashmir

Restoration of the historical Mughal gardens of Kashmir. Organised an International Conference on Mughal Gardens of Kashmir in 2010, supporting its World Heritage Site nomination.

World Heritage

Conservation of the 15th-century Aali Masjid

Conservation of the historic 15th-century mosque, renowned for its intricate wooden craftsmanship and a landmark of Kashmiri religious architecture.

Conservation

Conservation of Prominent Shrines & Religious Structures

Conservation of prominent shrines and religious structures across the region, including historic khanqahs, dargahs, and temples integral to Kashmir's multi-faith heritage.

Conservation

SPS Museum Srinagar

Led two major projects: (1) UNESCO-supported project (2008) — condition assessment of the historic building and documentation of the textile collection, primarily jamawars and shawls. (2) Digitization and photo documentation of archaeological artifacts.

Museum

Heritage Documentation of 15 Towns

Listing and documentation of built heritage of 15 towns of Jammu and Kashmir provinces under the National Mission on Monuments and Antiquities (Ministry of Culture).

National Mission

Natural Heritage Preservation — Bungas & Manasbal

Preservation of the ecologically significant wetlands and natural landscapes of Bungas and Manasbal — areas rich in biodiversity and traditional cultural association with the Kashmir valley.

Natural Heritage

Restoration of Papier-Mâché Arts

Restoration of papier-mâché — one of Kashmir's most celebrated decorative arts, known for its vibrant hand-painted floral motifs and centuries-old techniques passed down through generations of artisan families.

Decorative Arts

Numismatic Digitization

Digitization and photo documentation of archaeological artifacts, including the digitization of a coin collection of 70,000 items through the National Institute of Numismatics, Nagpur.

Digitization

Art Integrated Learning

Heritage education project including Art Integrated Learning in 100 schools across four districts of J&K (2010–2013), supported by Sir Dorabji Tata Trust, Mumbai.

Education

Publications

Books & Research

2009 · 2 Volumes

Shehar-i-Kashmir: Cultural Resource Mapping of Srinagar

Two-volume publication documenting heritage properties, architectural typologies, and cultural sites. Endorsed by UNESCO (2009).

2012

Crafts of Kashmir: Willow Weaving

Documents the history, raw materials, skills, and products of Kashmir's willow craft tradition — from kangris and baskets to wicker furniture — aimed at sustaining craft traditions and securing the livelihood of artisans.

2012

Architectural Traditions of Kashmir: Naranag Group of Temples, Wangath

Documents the classical Buddhist-Hindu architectural heritage of the Naranag temple complex, built during the era of King Lalitaditya (724–760 AD), representing the grand classical period of Kashmir's building art.

Awards

Recognition & Honours

Global

International Collaborations & Networks

University of Illinois, USA

Department of Landscape Architecture — Member, Shalimar Gardens Network. Participated in the 2007 Conference on Three Shalimars.

Prince Claus Trust

Netherlands — Conservation of ancient shrine & restoration of vernacular architecture

University of Sydney

Sustaining Our Cool Heritage (SOCooLH) initiative & research collaboration

Asian Research Institute

Singapore — SOCooLH heritage sustainability research partnership

IHCN Foundation

Delhi/Bangalore — Founder Trustee, Indian Heritage Cities Network Foundation

World Craft Council

Member, WCC-World Craft City Subcommittee, International AISBL

Contact

Get in Touch

saleembeg@gmail.com
Download CV
Convenor, INTACH J&K Chapter Member, Expert Committee on UNESCO Creative Cities Network, Ministry of Culture, GoI Member, WCC-World Craft City Subcommittee, World Craft Council International AISBL Adjunct Faculty, Central University of Kashmir Adjunct Faculty, Central University of Jammu Founder Trustee, IHCN Foundation, Delhi/Bangalore Member, National Council for Promotion of Urdu Language (HRD Ministry)